Privacy policy

Last updated: December 19, 2025

Fonografo Limited trading as Real Groovy (“Real Groovy”, “we”, “us”, “our”) is committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices you have. By using our website, shopping in-store, joining RG Club or interacting with any of our services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

1.1 Information you provide

We collect information you give us directly, including:

• Name, email address and phone number
• Billing and shipping addresses
• Account login details
• RG Club membership information
• Payment information processed securely by third parties
• Customer enquiries, reviews and feedback
• Trade-in information when selling items to us
• Competition entries and survey responses

1.2 Information collected automatically

When you browse our website, we automatically collect:

• IP address and device details
• Browser type and version
• Pages viewed and website interactions
• Cookies and similar tracking technologies

1.3 Information from third parties

We may receive information from:

• Shopify (our ecommerce platform)
• Payment processors
• Courier and fulfilment partners
• Advertising and analytics providers such as Google and Meta
• Loyalty and marketing platforms
• Fraud and security monitoring tools

2. How We Use Your Information

We use your information to:

• Process and fulfil online and in-store purchases
• Manage RG Club accounts, points and rewards
• Respond to customer enquiries
• Provide order updates and transactional messages
• Run promotions, contests and giveaways
• Send marketing communications where you have opted in
• Improve our website, products and customer experience
• Detect fraud, maintain security and comply with legal obligations

We only use your information for the purpose it was collected unless another use is permitted by law.

3. RG Club Privacy and Data Use

When you join RG Club, we collect certain personal information to manage your membership and personalise your experience.

3.1 Information collected

• Contact details
• Membership tier, points and rewards
• Purchase history (online and in-store)
• Reward redemptions and account activity
• Preferences you choose to share

3.2 How we use RG Club data

We use your information to:

• Issue and track points
• Manage rewards and notify you of expiry
• Provide RG Club offers and exclusive content
• Personalise recommendations and communications
• Improve the RG Club programme

3.3 Points and reward rules

• You earn points on the amount paid after any discounts
• Purchases using rewards do not earn points on the reward portion
• Returned items may result in point adjustments

3.4 Opting out of RG Club marketing

You may update your RG Club communication preferences or unsubscribe at any time. Closing your RG Club account may result in the loss of points and rewards.

4. Trade-In Privacy and Data Use

If you bring items to Real Groovy for trade-in, we may collect personal information to identify you and process your trade.

4.1 Information collected for trades

• Your name and valid ID
• Contact details
• Details of the items you are trading
• Receipt information where applicable

4.2 How we use trade-in data

We use your information to:

• Assess item value and confirm ownership
• Prevent fraud, theft or misuse
• Issue in-store credit or payment
• Meet compliance and record-keeping requirements

4.3 Trade-in values

For eligible trades made within two weeks with a valid receipt:

• In-store credit is 60 percent of the new item price
• In-store credit is 70 percent of the second-hand item price

Trade enquiries can be sent to help@realgroovy.co.nz

5. Marketing Communications and Opt-In Consent

We only send marketing communications if you choose to opt in. When you subscribe on our website, join RG Club, enter a promotion or otherwise provide consent, you agree to receive marketing messages from Real Groovy.

5.1 What you are opting in to

You may receive:

• Email newsletters and updates
• Sale announcements
• RG Club rewards and reminders
• Event information and release-day updates
• SMS messages if you provide your mobile number

Marketing messages are separate from transactional emails such as order confirmations.

5.2 SMS and email consent

By providing your email address or mobile number and opting in, you consent to receive marketing communications. Message frequency may vary. Standard carrier rates may apply for SMS.

5.3 How to withdraw consent

You may unsubscribe or change your preferences at any time by:

• Clicking unsubscribe in any marketing email
• Replying STOP to SMS messages
• Updating your online account settings
• Contacting help@realgroovy.co.nz
• Unsubscribing does not affect your ability to receive transactional messages.

5.4 RG Club consent

Some RG Club notifications are necessary for your membership, such as reward updates or account information. You may still opt out of promotional RG Club messages.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Enable essential website functionality
• Analyse site traffic and performance
• Personalise your shopping experience
• Deliver advertising through platforms like Google and Meta

You can adjust cookie settings through your browser at any time.

7. How We Share Your Information

We do not sell your personal information. We share data only with trusted third-party service providers who help us operate our business, including:

• Shopify
• Payment processors
• Shipping and fulfilment partners
• Loyalty and communication platforms
• IT, analytics and advertising providers

These providers may only use your information to deliver their services to us.

8. Data Storage and Security

Your information is stored securely through Shopify and other verified third-party systems. We take reasonable steps to protect your data from loss, misuse and unauthorised access.

Payment information is encrypted and processed securely. We do not store full credit card numbers.

9. Data Retention

We retain personal information only as long as necessary to:

• Provide services and complete transactions
• Meet legal, tax and accounting obligations
• Resolve disputes
• Maintain RG Club and trade-in records where required

You may request deletion of your information where legally permissible.

10. Your Rights Under New Zealand Privacy Law

Under the New Zealand Privacy Act, you have the right to:

• Access the personal information we hold
• Request corrections to inaccurate information
• Ask how your information has been used
• Request deletion where lawful

We may require proof of identity before responding.

11. Third-Party Websites

Our website may contain links to external websites with their own privacy policies. We are not responsible for their content or practices.

12. Minors

Our website and RG Club are not intended for users under 16 without parental consent. We do not knowingly collect information from minors.

13. User-Generated Content

If you submit reviews, comments or other content, you:

• Grant us permission to use and publish that content
• Confirm you have rights to it
• Acknowledge it may become publicly visible

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website. Continued use of our services indicates acceptance of any updates.

15. Contact Us

If you have any questions or concerns about our privacy policy, practices, or your personal information, please contact us:

Email: help@realgroovy.co.nz
Address: 19 Victoria St West, Auckland, New Zealand
Phone: New Zealand: +64 9 302 3940